Do’s and Don’ts of Kosher Twittering

We’ve been trying our hand in Twitter recently.  Here are some do’s and don’ts that we have put together that we follow, as we’re sure you agree that Twitterring for business is a bit different than personal twittering :

Linking

• Do try to put out relevant links in Twitter.
• Don’t make every link about you.  It’s easy to find lots of other kosher news, and help spread it.

Keeping Current

• Do keep current.  People like active Twitter people.  Not every Tweet will be a magical moment.
• Don’t neglect Twitter, you may lose followers.

Following / Followers

• Do follow people back.  If the person following you has an acceptable ratio and doesn’t appear to be a spammer, follow back.
• Don’t auto dm new followers.  Nothing screams spammer like the dreaded “thanks for following and check out my site.”

Current Events

• Do watch for current trends / events.
• Don’t make self-promotion so strong that you delude yourself into thinking that you are creating a trend.

Retweeting

• Do Retweet others when they have a valuable thing to say and/or link
• Don’t Retweet yourself.  We heard you the first time.

Personal Chat

• Do talk about your daily life.  Work and personal is ok, within reason.
• Don’t overdo this point and tell the world about your cat sneezing every 2 minutes.

Following

• Do follow people that you personally find interesting.  @ back to them when you see something of value.
• Don’t follow people back just because they followed you.  See if you should be following them.

Anger Management vs. Conversation

• Don’t lash out.  There is no drafts bin on Twitter like in email…sometimes it’s worth taking a second before firing off a nasty @ reply to someone.
• Do get into a back and forth conversation, knowing when it’s time to take it privately or just stop with the conversation.

Being in the Community

• Do share in one another’s joys and relate to their sorrows.  Twitter, while limited in how much you can type at once, is a community.  We’ve actually met some friends in real life from it.
• Don’t forget to follow us on Twitter

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